WhatsApp Business Platform
WhatsApp Business API integration for UAE businesses.
One business number, connected to your team, your campaigns and the tools you already use.
Start on WhatsApp. No obligation.
Picture it in your business
Your team sees the whole conversation.
A customer asks for a quote. A connected shared inbox gives the sales team the message and its context, all through one business number.
We connect your number, inbox and business tools so your team can manage enquiries together.
CustomerHi, could I get a quote for our office?
BusinessOf course. What size is the space, and when would you like to get started?
Assigned to sales · Context included
What is included
What Beeps sets up
The Platform is a pipe. What makes it useful is everything connected to it, and that is the work.
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Verification and the number
Meta Business verification, migrating or provisioning the number, the display name, and the settings that decide whether templates get approved.
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Message templates and opt-in
Utility and marketing templates drafted and submitted for Meta's review, with opt-in flows and revisions where needed. Approval remains with Meta.
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Shared team inbox and routing
Every conversation visible to the people who need it, assigned by rule, handed over cleanly, and never trapped on one person's phone.
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Integrations
Your CRM, your website chat, click-to-WhatsApp ads, and your booking system, so an enquiry is logged and answered without anyone typing it in.
The app, the Business app, and the Business Platform
WhatsApp Messenger is for personal conversations. The Business app adds a business profile, quick replies and labels, and supports linked devices. The Business Platform, often called the API, supports deeper integrations and automation. A connected inbox lets your team manage conversations through the tools selected for your business.
The Platform can be accessed through Meta’s Cloud API or through a provider. Beeps works with providers to configure the number, inbox and connections around the way your team works. The API alone does not supply a complete shared inbox or chatbot.
What it is used for
In real estate, viewing confirmations, listing follow-ups and instant replies to portal leads. In clinics, appointment reminders, rebooking and answering insurance questions at any hour. In schools, admissions enquiries and document collection during the six weeks when a thousand parents ask the same questions. In retail and services, order and job updates that would otherwise be phone calls.
Rules that apply in the UAE
Meta’s messaging policy requires opt-in before any marketing message, and the UAE’s personal data protection law expects consent to be specific and recorded. The telecommunications regulator’s rules on unsolicited messages apply to broadcasts. Between them, “broadcast” means sending an approved template to people who asked for it, and nothing else.
None of this is a barrier. It is a design constraint, and a business that respects it gets to keep its number.
What it costs
We separate Meta’s messaging charges, any provider subscription and our integration fee in the proposal. Messaging prices and exceptions can change; we check Meta’s current pricing for your use case before setup. Our integration fee is quoted in AED after discovery.
What goes wrong
Where WhatsApp goes wrong in a business
The problems are rarely technical. They are about ownership, visibility and rules.
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The number lives on one phone
When that person leaves, or is on leave, the enquiries stop. When they are busy, the enquiries wait.
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Nobody can see the conversations
What was promised, what was quoted, what went unanswered. If it cannot be seen it cannot be measured or fixed.
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Broadcasts from the free app
Bulk messages sent from the Business app to people who never opted in are the fastest way to lose the number.
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Ad conversations answered in the morning
A click-to-WhatsApp ad that generates a conversation at 11 pm, answered at 9 am, has usually already been answered by someone else.
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Typed into the CRM by hand
Enquiries, bookings and updates copied from a phone into a system, late and incompletely, or not at all.
How it runs
How the integration runs
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Map the channels and tools
Which number, which team, which CRM and booking system, which ads. What arrives today and where it goes.
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Provider and verification
An official WhatsApp Business Platform provider is selected and contracted in your name. Business verification, number setup and display name follow.
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Templates and consent
The messages you will send, drafted to Meta's categories and submitted for approval. The opt-in points on your site, forms and ads.
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Inbox, routing and connections
The shared inbox, assignment rules, handover, and the connections to your CRM, website and campaigns.
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Go live with the team
The people who will use it, using it, before customers do. Then live, with a monthly review of response times and template performance.
Related
Who this is for
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Real estate
Connect property searches with timely replies, qualified enquiries and booked viewings.
Explore Real estate -
Dental clinics
Help patients discover your clinic, ask the right questions and find their way to an appointment.
Explore Dental clinics -
Ayurveda & wellness
Thoughtful campaigns and helpful conversations for licensed Ayurveda and wellness clinics.
Explore Ayurveda & wellness -
Education
Guide families from their first question to a campus visit, with campaigns built around your intake.
Explore Education
Questions
Questions about the WhatsApp Business API
Is Beeps a WhatsApp Business Solution Provider?
No. We work with official WhatsApp Business Platform providers and set everything up around them: verification, templates, the inbox, and the connections to your other systems.
Can we keep our existing number?
Usually, yes. A number on the free app or the Business app can be migrated to the Platform. There are steps, and a short window during migration, and we walk you through both.
Can we send promotions on WhatsApp?
Promotions need appropriate opt-in and must follow Meta's messaging rules. We configure consent records, template submissions and opt-out handling. Meta decides template approval.
Does the verified badge come with it?
No. Badge eligibility and business verification are separate processes. We check the requirements for your account; neither setup nor verification guarantees a badge.
How much does WhatsApp charge?
Meta's charges depend on the message category, recipient market and current pricing rules. Your provider may charge separately for its software. We confirm both with you before setup.
Can it connect to our CRM or booking system?
Yes, for the widely used systems, and for others through their APIs where they have one. We confirm what is possible with your specific tools during discovery.
What about the UAE data protection law?
Consent, retention and where the data sits all matter under the UAE's personal data protection law. We design the opt-in and the storage with that in mind, and we are not your lawyers.
Do we still need a chatbot?
Not necessarily. The Platform is the pipe; a bot is what answers through it. Many businesses start with the inbox and add a bot once they see what customers keep asking.
Connect WhatsApp to the business.
Tell us where the number lives today and what it is connected to. We map what it would take to make it an asset.